Lincoln City Half Marathon

In 2022, I had the exciting opportunity to design marketing content and manage the Lincoln City Half Marathon's social media campaign, which was organised by the Lincoln City Foundation. Here are the graphics and videos I created to promote this fantastic event!

Try out the prototype

Illustration of a group of five individuals jogging on a pathway, surrounded by trees and a blue sky filled with fluffy white clouds.

A simple digital illustration of five runners standing together in front of a bandstand in a park. The runners are smiling and wearing red, black, and white athletic gear, with event banners on the bandstand.

A group of six runners in red vests jogs on a road with a white and red banners, surrounded by houses and a blue sky with clouds.

Illustration of a smiling couple in red shirts pose together, with historic buildings and clouds in the background, conveying friendship and joy.

Illustration of adiverse group of runners jogs along a path, with trees and houses in the background and a 20% incline warning sign visible.

Website Graphics

These vibrant graphics were designed to enhance the Lincoln City Half Marathon website, bringing energy and excitement to the event's online presence!

Videos

Check out the compelling videos I created to promote the Lincoln City Half Marathon for 2022 and 2023.

Lincoln City Half Marathon 2022 Motion Graphic

A motion graphic promoting the Lincoln City Half Marathon 2022 to encourage people to sign up.

Route Ad - short

This video was created to promote the Half Marathon route and used as an AD on Reels, TikTok, and Shorts.

Route Ad - Landscape

This video was created to highlight the fantastic route of the Lincoln City Half Marathon, aiming to raise awareness for the event and encourage more runners to sign up.

Lincoln City Half Marathon

This video was created to announce the Lincoln City Half Marathon 2023 and encourage sign-ups. Unfortunately, the 2023 event was later cancelled.

Lincoln City Half Marathon 2022 Motion Graphic

A motion graphic promoting the Lincoln City Half Marathon 2022 to encourage people to sign up.

Route Ad - short

This video was created to promote the Half Marathon route and used as an AD on Reels, TikTok, and Shorts.

Route Ad - Landscape

This video was created to highlight the fantastic route of the Lincoln City Half Marathon, aiming to raise awareness for the event and encourage more runners to sign up.

A gif of two (digital) people holding up a sign saying "3 weeks to go"

A landscape graphic for Lincoln City Half Marathon 2022 of six illustration characters running with the text "Set your goal for Imps half 2022"

A square graphic for Lincoln City Half Marathon 2022 of three illustration characters of runners with the text "Run for Us"

Two smiling male runners in red shirts embrace, promoting awareness for male mental health at the #IMDSHALF2022 event.

Four runners in warm weather attire jog along a path, surrounded by trees and a bright, sunny sky, promoting an active lifestyle.

A digital graphic of 5 people holding up a sign saying "1 week to go"

Social Media Graphics

These are my favorite graphics from this campaign! I had so much fun creating these vibrant and diverse illustrations for The Foundation's social media posts promoting the half-marathon.

Illustration of four diverse individuals demonstrating a warm-up routine against a red background, promoting preparation for exercise.

Illustration of a person demonstrating the "Open Gate & Close Gate" exercise, with instructions on targets and technique.

An infographic illustrating dynamic alternate leg raises, detailing reps, targeted muscles, and exercise guidance with a cartoon figure.

A cartoon man demonstrates body weight squats with instructions on form, targeting major lower body muscles.

Illustration of a fitness exercise for alternate lunges, highlighting targets and advice for proper form during the workout.

A cartoon figure demonstrate a sprinting on the spot exercise, accompanied by text explaining the benefits and technique tips.

Illustration of three diverse individuals perform a cool down routine in a gym, with focused expressions on a vibrant red background.

Illustration of a woman demonstrating a standing quadriceps stretch, with tips and target muscle groups highlighted.

Illustration of a person performing the pigeon stretch on a mat, targeting hip flexors, quads, and glutes, with instructions above.

Illustration of Child Pose yoga, demonstrating a person kneeling and extending forward, with instructions and targeted muscles listed.

Illustration of a person performing an active leg raise exercise, focusing on hamstrings, glutes, hip flexors, and lower back.

Illustration of a person doing back extensions on a mat, detailing proper form and workout instructions for lower back strengthening.

Warm-up & Cool-down routines Infographics

The infographics below were designed and shared in two different posts to offer Half Marathon runners valuable warm-up and cool-down routines. These essential exercises aim to enhance performance, prevent injuries, and promote recovery during their training journey.